Researchers have developed a new forecasting model that helps companies more accurately estimate how many customers are interested in a product -- even when key data is missing. The study introduces a ...

Last week I wrote about whether a fintech can prove it owns what its AI produces. The most common reply I got was a version of the same question: fine, but the model is ours. We trained it. We paid ...

In my experience, pricing is one of the most underutilized levers in business. Many organizations treat it as a reactionary tool—adjusted in response to cost pressures or competitive moves. But in ...

New privacy models, zero-copy activation and AI orchestration are rewriting the rules for how customer intelligence gets built and used. Customer Data Platforms (CDPs) were once hailed as the answer ...