Discounts can grow your business—or quietly bankrupt it. As a business owner, offering discounts can be a great way to earn new customers and build loyalty. But before you slash your prices, know your numbers. If you don’t understand your margins, overhead, and true cost of delivering your service, every “deal” could be costing you money. A discount should be a strategic marketing decision—not a desperate sales tactic. Know your numbers. Protect your profit. Build a business that lasts. #busines